Formula 1 has always been obsessed with data. Every millisecond, every micro-adjustment, every variable is measured and refined. Now, Scuderia Ferrari HP is applying that same relentless precision to the most critical performance factor of all: the human body. Beginning in the 2026 season, WHOOP has officially become the Health and Fitness Wearable Partner and Team Partner of Scuderia Ferrari HP, marking a first-of-its-kind integration in Formula 1 .
This partnership is about far more than branding on a car. It represents a fundamental shift in how elite motorsport teams approach human performance, recovery, and long-term wellbeing.
See also: Hyatt is turning Formula 1 weekends into luxury travel experiences you can actually access
ADVERTISEMENT |
Bringing data-driven health into Formula 1
At its core, the WHOOP and Ferrari collaboration unites two organizations built on precision and performance at the edge. WHOOP’s wearable technology will be used across the Scuderia Ferrari HP organization, providing continuous insights into recovery, sleep, strain, and resilience. Drivers, engineers, and team members alike will gain access to real-time health metrics designed to help them adapt faster and manage fatigue in one of the most physically and mentally demanding sports in the world .
In Formula 1, the margin between winning and losing is razor-thin. By extending Ferrari’s data-driven philosophy beyond the car and into the human system, the team is addressing performance from a more holistic perspective.
A first-of-its-kind performance integration
What truly sets this partnership apart is the deep collaboration between WHOOP’s Performance Science team and the medical team supporting Scuderia Ferrari HP. Led by Dr. Kristen Holmes, WHOOP’s Global Head of Human Performance, the initiative goes beyond passive data collection. Together, both teams will work on enhancing physical efficiency and recovery across the entire organization, forming a comprehensive human optimization program .
ADVERTISEMENT |
This level of integration is unprecedented in Formula 1, where teams have historically focused far more on mechanical innovation than physiological insight. By embedding WHOOP into daily operations, Ferrari is turning health data into a competitive advantage.
Performance under pressure
Formula 1 places extraordinary strain on the body. Drivers endure extreme heat, sustained G-forces, disrupted sleep schedules, and relentless travel. Engineers and pit crews operate under immense mental pressure, often for extended periods. WHOOP’s continuous monitoring allows the team to better understand how stress, recovery, and sleep impact performance, helping individuals maintain peak condition throughout the season .
According to Dr. Holmes, the goal is to give the team actionable data that supports resilience and wellbeing under the most intense conditions in sport. It’s about adapting faster, reducing burnout, and sustaining excellence over time.
ADVERTISEMENT |
Why this partnership matters
Ferrari’s legacy has always been rooted in innovation, and this move signals where elite performance is headed next. The future of competitive advantage isn’t just faster cars or smarter aerodynamics, but healthier, more resilient humans behind the scenes and behind the wheel. For WHOOP, the partnership reinforces its mission to unlock human potential through data. For Ferrari, it’s a natural evolution of a philosophy that treats performance as a system, one where the driver is just as critical as the machine. In a sport defined by marginal gains, Ferrari may have just found its most valuable upgrade yet, and it’s one you can’t see from the grandstands.