HUGO BOSS Reveals Major Rebrand

Hugo Boss has launched two simultaneous global campaigns for its brands BOSS and HUGO. The star-studded campaigns are part of a historic brand refresh. According to the release, “HUGO BOSS…
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PATRÓN Launches Exclusive NFT
Mark your calendars as PATRÓN is set to launch its exclusive NFT on January 25 at 10am EST. The NFT launch is in partnership with BlockBar.com and unlocks a bottle…
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Nobis x SickKids: A Partnership That Gives Back
Canadian luxury outerwear brand Nobis has announced their 2022 commitment to support SickKids Hospital. Through their recent partnership, Nobis and SickKids are creating a new and exciting donor rewards program;…
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The New Lamborghini Space Key
Luxury automaker Lamborghini has entered into the NFT space through introduction of their new Lamborghini Space Key. The NFT will be a part of an exclusive project with a yet…
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Don’t Sleep on Sleep
“Oh, you need not worry ’bout me… I’ll sleep when I die!” he chuckled, with an exhausted smirk on his face. Do a quick Google search on how many sleep…
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Gent’s Talk: Baseball, Acting & ‘The Fallout’ with Will Ropp
Most young athletes fantasize about being thee guy that scores the big touchdown, hits the clutch three or, in Will Ropp’s case, hits the game winning home run. See also:…
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Microsoft Bets Big on Metaverse with Activision Acquisition
A major gaming shakeup was announced today. Microsoft Corp. (Nasdaq: MSFT) has announced it plans to acquire Activision Blizzard Inc. (Nasdaq: ATVI) in a cash deal reportedly worth $68.7 billion.…
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Walmart Quietly Entering the Metaverse
Retail giant Walmart has filed a total of seven patents as it prepares to enter the metaverse. It appears the patents, filed on December 30, 2021, indicate the retailer is…
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It’s a Journal, Not a Diary.
Emotions are hard. Thoughts are even harder to process, and sometimes, just writing those thoughts down in a journal (or on a piece of paper) can make all the difference…
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1AND1 Life Combines Mental Health & Wellness in Unique Approach
With 2022 off to a seemingly rough start, conversations around mental health and wellness continue to push into the mainstream narrative. While it may seem these conversations are more prevalent…
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