J Balvin has officially entered his Tony Stark era—and no, it’s not just another celeb collab. It’s a creative chokehold. The newly launched NRGY by Revo isn’t eyewear. It’s engineered expression. It’s performance art you wear on your face. And with Balvin calling the shots as Creative Director alongside Mattias Gollin—the visual mastermind behind some of fashion’s most emotionally intelligent storytelling—we’re witnessing something bigger than frames. We’re witnessing a blueprint.
Revo, known for its space-grade polarized lenses (yes, real NASA tech), could’ve stayed in its lane. But instead, it veered straight into the cultural fast lane—partnering with Balvin and Gollin to create CXN_01, a 40-piece drop rooted in concepts like quantum entanglement, planetary resonance and dark matter flow. Science fiction? Try science function.
Let’s talk about the Mark II—NRGY’s signature frame and a tribute to the lightning goggles first 3D printed for Balvin back in 2024. Aesthetically aggressive but technically refined, the frame is limited-edition, intentionally disruptive, and co-developed with VVT, the multidisciplinary studio helmed by—you guessed it—Balvin and Gollin. This is full-circle design. The kind that isn’t trying to chase cool. It redefines it.
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Every detail hits. The screws are visible. The logo’s atomic. Even the campaign copy feels like a transmission from a post-capitalist future where creativity is currency and conformity is obsolete. This isn’t design that wants to be liked—it wants to be felt.
NRGY isn’t just about what you see. It’s about how you see it. The Mark II—the statement frame that started it all—is available to order now. And the full CXN_01 collection officially drops June 25. This isn’t just eyewear. It’s cultural architecture for the face.
Welcome to the era of engineered emotion. J Balvin didn’t just enter the chat—he built the app.
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