KLM Royal Dutch Airlines has announced a multi-year partnership with Toronto Football Club (TFC) as the team’s official international airline. The collaboration will see KLM serve as title sponsor and will also offer fans the opportunity to win prizes as the season goes on.
See also: Paris 2024 Olympic Games are around the corner and Team Canada’s fits were just unveiled
“As KLM celebrates 50 years of presence in Toronto, we are thrilled to embark on this journey with Toronto FC as their official international airline,” said Jean-Eudes de La Bretèche, Country Manager Air France – KLM Canada.
ADVERTISEMENT  |
Title sponsor of the Tunnel Club
As part of the partnership, KLM will proudly serve as the title sponsor of the Tunnel Club, affectionately known as the heartbeat of BMO Field. Just steps away from the TFC locker room, the KLM Tunnel Club serves as the epicenter of matchday excitement, where the rhythm of anticipation builds before each kickoff. Drawing inspiration from KLM Crown Lounges in Amsterdam and the newly renovated lounge at Toronto Pearson Airport, KLM will reimagine the space to provide fans with an unmatched experience.
“TFC’s ‘All For One’ identity means bringing fans from all backgrounds and regions together, making our partnership with KLM Airlines, who are experts in connecting people across the world, a seamless fit,” said Jordan Vader, Senior Vice President, Global Partnerships, MLSE.
Exclusive contest for fans
KLM will also launch a season-long contest open to the public, giving fans a chance to win seats in the KLM field-side section, access to the KLM Tunnel Club, and airline tickets to any destination KLM flies.
ADVERTISEMENT  |
