Asahi Super Dry, the iconic Japanese beer, has partnered with Major League Soccer (MLS) Canada and the Vancouver Whitecaps FC, becoming the Official Beer Partner in Canada for the 2023 season. To celebrate this partnership, Asahi Super Dry will hold a prominent appearance at BC Place, the home of the Vancouver Whitecaps.
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The Asahi Super Dry Experience
The partnership allows for a strong presence throughout the MLS season, including the new pitch-side patio. The Asahi Super Dry Landing is undeniably the best spot to enjoy the game and offers exciting activations and experiences. Whether you’re a fan of the game or not, the immersive pitch-side experience will create lasting memories to reflect on for years to come.
The collaboration between Asahi Super Dry, MLS Canada, and the Vancouver Whitecaps FC brings together innovative brands dedicated to delivering a premium experience for fans, both on and off the pitch. “Soccer is a beloved sport in Canada and this partnership provides us with the incredible opportunity to tap into the excitement of the game,” Asahi Canada General Manager, Keith Fawcett, said enthusiastically.
Asahi Super Dry is committed to providing a premium beer and that dedication is apparent in the quality of the beverage. The crisp and refreshing taste is certainly one that will resonate with your palate. Whether you’re taking in the traditionally alcoholic rendition or trying out the newly launched 0.0% variant, the desirable flavour will surely leave you wanting another.
The announcement of the affiliation coincides with the start of the MLS season and has been one in development for some time. Through this partnership, they aim to elevate the fan experience, whether live in stadiums or at home, while sharing their iconic brew with soccer enthusiasts across the country. To fully embrace the experience of this collaboration, enjoy your next Vancouver Whitecaps game with the new pitch-side patio, The Asahi Super Dry Landing at BC Place. Tickets start at an affordable $60.25.