The long luscious flow is out and the buzzcut is in! At least that’s what you would think if you were Google analytics. Recent data revealed that online searches for the word buzzcut have exploded 138% worldwide in recent weeks. Wonder why? Well, our favourite celeb, Harry Styles, has something to do with it! The spike took place the same week Styles revealed his newly shaved head. That can’t just be a coincidence, right?
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The buzzcut trend inspired by Harry Styles
Although it’s more common to wait for warmer months to rock a buzzcut and keep the hair longer to keep you warm in the winter, Harry Styles is inspiring people to search for his new hairstyle online. Analysis of Google search data recently revealed that online searches for ‘buzzcut’ exploded 138% worldwide in the same week that Harry Styles revealed his newly shaved head.
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If that’s not enough to convince you, a new finding by hair salon comparison site PriceListo also revealed that online searches for ‘buzzcut’ have gone through the roof to over double the average volume in a single week! ‘Harry Styles hair’ has also produced a 205% increase in searches on Google in the last week.
Signature hairstyle
A spokesperson for PriceListo commented on the findings: “Harry has long been famed for his signature hairstyles, so it’s no surprise that such a striking transformation would be controversial. Fans are attached to his locks, and they have become a huge part of his iconic image, so this buzzcut will take some getting used to. However, these findings highlight the enormous influence Harry Styles has on popular culture and style, with a single clip going viral and subsequently prompting a monumental increase in searches for buzzcuts to replicate his look. Combined with the release of his new fragrances, it is clear that Harry is keen to make his mark on the beauty industry. It is a testament to Harry Styles’ enduring popularity and place in fashion history that he keeps inspiring fans to emulate his style, however polarizing it may be
Harry Styles has always been recognized for his hair and now is no different. People have taken to the internet voicing their love or hate for his new do with some saying he should grow it back and others loving the change. There are even conspiracy theories speculating that Harry made the change in response to a lyric from Taylor Swift’s recently re-recorded 1989 album in which she comments on an ex’s long hair. The song “Now That We Don’t Talk” is believed to be about Harry, who she dated in 2012-2013.
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