Canadians looking to refresh their home entertainment setup now have a new reason to get excited. Roku, a brand already synonymous with reliable streaming, has officially launched its own line of televisions in Canada. The new Roku Select Series TVs, available exclusively through Best Buy, bring a vibrant 4K QLED experience at a price point that feels refreshingly attainable.
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A major milestone…
This launch marks a major milestone for Roku, known for its streaming devices and operating system but now stepping confidently into the world of hardware. With sizes starting at 50 inches and going all the way up to 75 inches, the Select Series aims to give Canadians a cinematic experience right at home—without breaking the bank.
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One of the standout features of the Select Series is its use of QLED (Quantum Dot Light Emitting Diode) technology. For those unfamiliar, QLED TVs offer richer, more lifelike colours and sharper contrast compared to standard LED panels. When paired with 4K resolution—which delivers four times the detail of HD—viewers can expect movies, sports, and TV shows to look dazzlingly real.
Sizes range from a 50-inch model starting at $419.99 up to a 75-inch version, making it possible to create that theater-like experience in your living room without the luxury price tag often associated with premium displays.
Smarter streaming with Roku Smart Picture
If you’ve ever spent too much time fiddling with brightness, contrast, or motion settings depending on what you’re watching, you’ll appreciate Roku Smart Picture. This intelligent feature automatically adjusts the TV’s picture settings based on the content. Whether you’re switching from a fast-paced hockey game to a moody drama series, the TV handles the adjustments for you.
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Everyday features that make life easier
Beyond picture quality, Roku has packed in small but practical features that solve everyday annoyances. For example:
- Bluetooth headphone support allows for private listening, so you can binge late-night shows without waking the house.
- Pause live TV ensures you don’t miss a moment of your favourite broadcast—perfect for sports or live events.
- A built-in remote finder takes the panic out of couch-cushion treasure hunts. Simply activate the feature and your remote makes itself known.
These little touches highlight Roku’s goal of creating TVs that aren’t just about flashy specs, but about making day-to-day viewing smoother and more enjoyable.
Accessibility and affordability
One of the biggest selling points of the Select Series is its range of sizes and pricing. While the QLED 4K models start at 50 inches for $419.99, Roku has also announced smaller 32-inch and 40-inch versions that will launch this fall, starting at just $199.99. This versatility makes the line accessible for everyone—whether you’re outfitting a condo living room, a student dorm, or a full home theater setup.
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The bottom line…Gent’s Approved
If you’ve been waiting to upgrade your setup, or simply want a hassle-free smart TV with all the right features, the Roku Select Series might be the perfect fit. For many, it could be the most accessible way yet to bring a big-screen, cinema-like experience home.
